Project Beauty is a nationwide movement focusing on true beauty & self-acceptance in teen girls. Everyday on social media and in our society an unrealistic expectation of perfection is promoted for women.
This shoot will be the exact opposite of that. It will be raw, authentic, empowering, makeupless, black & white, and accurately depict how beauty should be portrayed. My particular focus for this project will beto help young women embrace their inner beauty through portraiture.
If your response to this is, Im ugly without makeup, or I’m too awkward in front of the camera, or any other self-loathing/self-deprecating comment about yourself.” You are exactly who I want to prove wrong.
I know the initial thought of participating might sound scary so here’s a few words from Cincinnati photographer & founder of Project Beauty, Thomas Nguyen, after his first round of the project last year:
“What came next was truly unexpected. I cant tell you the number of messages Ive received about how refreshing and eye-opening it was to see themselves this way. Ive had some of my girls now going to school without any make-up on. Ive had others who saw their friends taking part, messaging me about wanting to be involved in the next shoot and how its helping them to open up about their own struggles.”
Project Beauty is open to young women ages 13-22. A small minimum donation of $20 is requested with 100% of the proceeds being volunteered to a local charity for teens.
I look forward to continuing this movement and proving that YOU are not made up of the labels, and restrictions, and self-doubt placed upon you.